Maybe I’m just a romantic sap, but I like the idea of Mitzi Perdue – widow of “Chicken Man” Frank Perdue (remember those oven-stuffer-roasters?!!!) is an artist. To be precise, an egg artist – she makes purses out of ostrich eggs!
Frank Perdue himself was meticulous as his wife – read here the Ad Age story of how the agency won Frank’s business beat out all the others and went on to create the masterpiece “It takes a tough man to make a tender chicken.” I like how he did the research work entirely himself – and when he found the right match, was willing to listen to their advice even if he wasn’t the quotable rockstar in the beginning.